We will strictly comply with all relevant legislative
requirements, and, in the event of any inconsistency, the legislative
requirements will override the provisions of this document. We reserve the
right to amend our Privacy Policy at any time without notice to you, and such
amendments will take effect from the date of issue on our website. If you are a
minor at law (which usually means you are aged under 18 in countries including
Australia and the United States, though this age may vary depending on where
you are located), you must get your parent or guardian’s permission before
providing us with any personal information. We may collect Non-Personal Information,
such as a device ID or other persistent identifier linked to the device or
computer, which may be used by a child to play our Websites/Apps.
Collection
of Information: We may collect information to improve user
experience. Please read types of information below.
Non-Identifiable & Anonymous
Information / Non Personal Information.
We are not aware of the uniqueness of the User from
whom we have collected the Non-Personal Information. Non-Personal
Information is any open information which does not enable identification of an
individual User, and which is available to us while such User is entering into
and/or using the Site/App/Game. Non-personal Information which is being
gathered consists of technical information, behavioral information and aggregated
information, and may contain, among other things, the activity of the User on
the Site/App/Game, type of operating system, User’s ‘click-stream’ or searches
on the Site, type and version of browser, keyboard language, screen resolution,
etc.
Personally Identifiable Information
/ Personal Information.
This information may identify an individual or may be
of a private and/or sensitive nature. Users of the Site/App/Game
automatically provide their IP address (or Mac Address) mainly for enhancing
the User’s experience and for Geo-location and security purposes as further
detailed below. In addition, Personal Information which is being gathered
consists of any personal details provided consciously and voluntarily by the
User. We do not collect any Personal Information from you or related to you
without your approval, which is obtained, through your active acceptance to the
Terms and the Privacy Policy and from Consent Dialog from within App/Game.
We
may also collect following information
· IP address; Country code;
· IDFAs, IDFVs, Advertising IDs;
· Language; Locale (specific location
where a given language is spoken);
· Time zone, session start/stop time,
· Network status (Wi-Fi, etc.),
browser plug-in types and versions;
· User agent string (UA), platform,
SDK version, timestamp;
· Technical device information (e.g.
device model and name, operating system name and version, CPU information,
storage size, screen size, firmware, software, mobile phone carrier, Internet
service provider, API key identifier for application, International Mobile
Equipment Identity (IMEI) on Android, Android ID, Android Serial No);
How
Information is Collected: Information can be collected
automatically and Programmatically
1.
When
you are browsing our Site
2.
When
you are Using/Playing our App/Game
3.
When
you contact us through Email/Facebook and/or other Support Channels
Purpose
of Information Collection
· Non Personal Information is used for
statistical and research purposes and for customization and improvement of
our Site/App/Game
· Personal Information is used to be
able to Reply you when you contact through support channels(Facebook/Email)
· Personal Information like
Location/IP is used to show you Ads according to your location, this is called
contextual advertisement.
· We use the information we collect
about you/your device to deliver services to you and to operate our business.
Such use by us and by our Partners may include:
· Delivering Our Services:Developing, delivering and improving our products, services,
and content, tailoring our products and services, providing software updates
and product support, understanding and analyzing trends in connection with
usage of the Apps, administering the Apps, and customer communications.
· Displaying Advertisements:Displaying third party advertisements in our Apps and
showing advertisements for our Apps in other publisher’s apps.
· Cross-promotion: Cross Promoting our Apps and services, meaning we may
promote one of our Apps while you are playing a different App of ours.
· Analytics and Research: Understanding
and analyzing trends in connection with the usage of the Apps, gathering
demographic information about our user base, data about where the App was
downloaded from. We may also create reports and analysis for the purposes of
research or business intelligence, for example to track potential problems or
trends with our Apps and services, or to test our new game features and
content. We use the data we receive from Third Party Social Network only for
internal analytics. For opting out from analytics please visit Opt-Out Section
of this Privacy Policy.
Use and Disclosure of
Information: In general, we will not use or disclose personal information
about you otherwise than for the purpose of providing or offering goods and
services to you, for any other purpose that you may reasonably expect, for any
other purpose authorized by law, or for any other purposes disclosed to or
authorized by you. This may include disclosures to organizations that provide
us with professional advice, such as solicitors, accountants and business
advisors.
It may be necessary for the information to be
disclosed to other organizations in the course of our provision of services, or
for the conduct of our business. These other organizations may include other
parties involved in the provision of services to you, our business partners
involved in the software, applications and/or services we provide to you, and
other organizations providing services to us, such as payment processors or
hosting services. We direct all such organizations to maintain the
confidentiality of the information disclosed to them and to not use your
information for any purpose other than to provide services on our behalf or to
us.
We may use your personal information to provide you
with any goods, services, or functionality you have requested; to respond to
any inquiries you have made through our customer service features, to send you
newsletters, promotions or marketing materials. We will provide you with the
opportunity to opt out of receiving such materials in the future. You may also
opt out of receiving such materials at any time in accordance with the
instructions provided in this Privacy Policy.
Non-Personal Information may be used by us for
administrative, analytical, statistics compilation, research, optimization,
security and other purposes. Specifically, we may use your Non-Personal
Information to respond to customer service inquiries and to protect against
cheating, crime or fraud or for other security reasons and for providing you
advertising that better suits your interests. We may collect your Non-Personal
information to track your use of our Websites/Apps to help us learn more about
your gaming activities and understand your preferences and tendencies so that
we can personalize your experience, provide you with in-game offers and
notifications that are tailored to you, and otherwise enhance your gaming
experience.
We may provide aggregated or anonymous information to
third parties for the purposes of developing and delivering targeted
advertising. We will not share your personal information with such third
parties without your consent.
We may use information held about you to verify your
compliance with any terms and conditions that may apply to the use of our
software, applications and/or services.
Any personal information submitted to us online,
including via the software and/or services, may need to be processed by a third
party. By submitting personal information online or via the software and/or
services, you consent to the disclosure of that information to a third party,
who may be located overseas, for the sole purpose of processing the submitted
information.
Below are provider names of some of the third party
analytics and advertising services we use.
Consent: By Connecting,
Entering, Accessing or Using our Apps/Web you agree to Privacy Policy and it
also means that you have read carefully about the collection and use of your
personal and non-personal information through our apps and website and support
channels. To opt out, please stop using our WEB and for Apps and Games
you can Opt Out from within the app/game from Privacy Controls.
Advertising: By using our
Website/Apps, you may be offered advertising content. We or the ad networks we
use may utilize ad-serving technologies that use cookies, beacons, tracking
pixels and other technologies that are placed within the ads and allow us or
our networks to collect Non-Personal Information. Non-Personal Information such
as age and gender may be used to ensure that appropriate advertising is offered
to you. Usage Data and Non-Personal Information such as advertising identifiers
may be used to determine how many clicks an ad received, to measure the
effectiveness of ad campaigns, to determine the proper amount of repeat views
of a given ad, and/or to deliver ads that best relate to your interests.
Depending on your device and its operating system, you may be able to choose to
prevent your device’s ad identifier being used for interest-based advertising
or reset your device’s ad identifier by changing the settings of your device.
Transfer
of Information Overseas: You expressly agree that we may
transfer and store your information on servers and equipment located in any
territory, including, without limitation, Australia and the United States of
America etc.
Security: We are committed to
ensuring that your information is secure. In order to prevent any misuse,
theft, loss, alteration, destruction, unauthorized access or disclosure we have
put in place suitable physical, electronic and managerial procedures to
safeguard and secure the information we collect online.
Links
to Other Websites/Apps/Games: Our game may contain advertising and
links to other websites of interest. However, once you have used these links to
leave our site, you should note that we do not have any control over that other
website. Therefore, we cannot be responsible for the protection and privacy of
any information, which you provide whilst visiting such sites and this privacy
statement does not govern such sites. You should exercise caution and look at
the privacy statement applicable to the website in question.
Kids Apps Privacy
Policy: This Kids Apps Privacy Policy is appointed to provide the
legal guardian of a child under the age of 13 with guidance regarding our
privacy policies that concern collecting, using and disclosing personal
information of children under 13. Parents and legal guardians of children under
13 have certain rights under Children’s Online Privacy Protection Act of 1998
(COPPA, http://www.coppa.org/coppa.html). We do not knowingly and directly
collect and store on its servers any personal information from children under
the age 13 as that would be a violation of COPPA. Some information may be
collected by third party providers of services (advertising networks, etc.) or
certain products.
GDPR & CCPA
Compliance: While playing the games you will be asked to give us the consent for
showing you personalized ads and enhance your experience using your IP address
and other identifiers. If you do not give us the consent, your information will
be processed which eventually may lead to poor user experience.
Deletion of Information: Information when not
needed will be deleted by us and we will also make sure that information when
not required is deleted by our 3rd Party Partners. If you wish to delete your
information you can send us request to delete your information. We will need
some additional information from you to delete your information.
Below
are provider names of some of the third party analytics and advertising
services we use. Please see the links below to learn more about the privacy
policy of our third-party service providers.
Admob: https://www.google.com/policies/privacy/
Unity Ads: https://unity3d.com/legal/privacy-policy/
Firebase
Analytics: https://www.google.com/policies/privacy/
Applovin: https://www.applovin.com/privacy/
Adcolony: http://www.adcolony.com/privacy-policy/
Charboost: https://answers.chartboost.com/en-us/articles/200780269
Ironsource :http://www.ironsrc.com/wp-content/uploads/2019/03/ironSource-Privacy-Policy.pdf
Google
Analytics: https://policies.google.com/privacy
Facebook Ad
Network: https://www.facebook.com/policy.php
Vungle: https://vungle.com/privacy/
LAST UPDATED : 16th JUNE 2023